Frame 5x7 Curve

We’re really into how our Frame 5x7 Curve manages to be both sharp and subtle at the same time. The iron and glass construction has a lovely, solid weight to it - but that soft curve around the edge just takes the whole thing down a notch. Makes a sturdy, slightly masculine shape feel friendly, you know? But it’s definitely still a crisp, clear piece that’s going to last. That warm gold finish along the rim gives it a sort of vintage edge without tipping over into anything too glitzy or shiny. Makes family photos feel special, but honestly - these are also brilliant for certificates, awards, or anything that needs a bit of formal pride of place in an office setting. Or even in cafes or retail spaces that want to show off accolades or licence info. People say they’re inspired by mid-century frames but this one kind of sits outside of trend cycles. It’s got that slightly retro appeal that pops with colourful prints but also looks very modern and fresh as a simple white-on-white display for more architectural spaces. Versatile. We like these across all ages and decor styles - especially when you lean two against each other for some layered height on sideboards. We see customers using the 13x18x1.5cm size for photos and prints both vertical and horizontal - there’s just enough space to play around with negative space inside so artwork feels balanced but still eye-catching if they’re displayed on their own. The gold-and-white pairing is always timeless with black-and-white portraiture, too. There’s something about these minimal lines that sells well throughout the year - not just during peak gifting times. Weddings. Graduations. Anniversaries - yes. But also those surprise “I saw this and thought of you” gifts at random times. We’ve found retailers with highly curated boutiques do really well placing them alongside books or classic homewares pieces as gift pairings - we actually discovered one styling tip from an interior designer who says she uses white frames with hints of gold in almost every project because it pairs with almost any colour palette. Best display trick? Group three together in varying sizes using family photos to show customers how elegant yet lived-in these look together as a trio - really sells people on buying more than one in different sizes.